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Mumbai : The Nationalist Congress Party (NCP) National President election campaign, led by Deputy Chief Minister Ajit Pawar, is leveraging creative social media strategies to engage followers. As part of this effort, they released an animated film today about the “Mukhya Mantri Baliraja Mofat Vij Savlat Yojana,” which is aimed at supporting more than 44.06 lakh farmers by providing free energy for agricultural pumps with a capacity of up to 7.5 horsepower. The initiative was allocated Rs. 14,761 crores in the latest budget, highlighting the government’s commitment to aiding farmers in Maharashtra.
Ajit Pawar and the National Congress Party released an animated film on Ganpati that highlighted several social programs, such as the Majhi Ladki Bahin Yojana, which provides women with Rs 1500 in assistance. Thanks to Ganpati Bappa, more than 1.6 crore beneficiaries have now received their instalment, and 52 lakh homes are receiving free cylinders under the Annapurna Yojana.
A new campaign song by the NCP, “दादाचा वादा,” was released on September 8 and within a day, it had over one crore views. Ajit Pawar released a new campaign song a few weeks ago titled “काम करत अलोय, काम करत रहणार.” After only a few days of its release, the film got over 75 lakh views on social media.
Regardless of the platform—social media or his statewide tour, Jan Sanman Yatra—the campaigns of Ajit Pawar have only ever been about the schemes. Ajit Pawar is directing all of his efforts, driven by politics, into expanding the schemes’ beneficiary base. In an earlier effort to make sure the advantages of social programs reach people more effectively, Ajit Pawar established the Maharashtrawadi helpline (9861717171). To get assistance, citizens only need to send a message to the designated WhatsApp number. They are not need to make any phone calls at all. English, Hindi, and Marathi are the three languages in which the automated chatbot system provides process guidance.
