‘Swarajya’, A Themed Residential Project Launched on Shivaji Jayanti

Inspired by the Legacy of Chhatrapati Shivaji Maharaj, the Project Comes Up at Dombivli

Mumbai: Marking the birth anniversary of Chhatrapati Shivaji Maharaj, Bhagwati Group and Haware Properties jointly announced the launch of ‘Swarajya’, a culturally themed residential project in Dombivli, near Mumbai. The Guardians Real Estate Advisory has been appointed as the exclusive marketing and sales partner for the project.

Positioned under the MyFirst Home category, the launch follows the brand’s successful projects at Shil Phata and Kalyan, where more than 3,000 families have already purchased homes. ‘Swarajya’ marks the third edition of the MyFirst Home platform, extending its focus on aspirational yet accessible homeownership to first-time buyers in Dombivli.

Conceived as more than a conventional housing development, ‘Swarajya’ aims to create a living environment rooted in heritage and identity. Drawing inspiration from the valour, governance philosophy, and visionary leadership of Chhatrapati Shivaji Maharaj, the project seeks to reflect values such as courage, integrity, and self-rule through its architectural design, landscaping, and curated community spaces.

Located in one of Mumbai Metropolitan Region’s fast-evolving micro-markets, the project is designed to combine modern amenities with a strong cultural narrative. The developers have indicated that elements inspired by Maratha architecture and symbolism will be integrated, creating a distinctive residential address that resonates with Maharashtra’s cultural ethos.

On the occasion of the launch, a ‘Swarajya’ theme song was also released and has already generated significant cultural and digital traction across Maharashtra. Featuring vocals by Rohit Raut and music composed by Prashant Nakti, the song was filmed at the historic Chhatrapati Shivaji Maharaj Temple. With Nick Shinde’s on-screen presence, a 110-member production crew, and over 4.5 million organic views within 24 hours, the song has quickly emerged as a state-wide sensation.

Commenting on the development, Ram Naik, Co-Founder and CEO, The Guardians Real Estate Advisory, said, “The ‘Swarajya’ project represents a distinctive evolution in thematic real estate development. In a competitive residential market, differentiation is increasingly driven by storytelling, cultural alignment, and emotional connection. By drawing inspiration from the legacy of Chhatrapati Shivaji Maharaj, Bhagwati Group and Haware Properties have created a concept that resonates deeply with the people of Maharashtra. It is not merely a housing project, but an identity-driven community proposition that blends heritage with aspirational living.”

He added, “Dombivli has steadily emerged as a strong residential destination due to improving connectivity, infrastructure upgrades, and relatively affordable pricing compared to central Mumbai markets. A culturally themed project like ‘Swarajya’, particularly within the MyFirst Home category, adds a strong layer of brand recall and emotional engagement, which can significantly enhance buyer interest and long-term value perception.”

Over the past few years, Dombivli has witnessed sustained residential demand, supported by expanding rail connectivity, road infrastructure improvements, and a growing social ecosystem. In response, developers are increasingly focusing on differentiated offerings to stand out in a market shaped by rising consumer expectations and aspirational homebuyers.